Analysis Of Mulan s A Prince Will Come And Save You

Mulan was filmed in 1998 during the third wave of feminism, which is the â€Å"advocacy of women s rights on the grounds of political, social, and economic equality to men† (dictionary). Mulan isn’t a typical princess, but a women who saves her father from going to war with the Huns. Disney does stray away from the typical â€Å"damsel in distress† storyline and brings a new foundation of ideas to the big screen. Where Sleeping Beauty the idea of â€Å"a prince will come† and save you, to Mulan who challenges the ideal gender roles and what it means to be a women with equality to men. The film does talk about the idea of gender stereotypes but the film is solely based upon women empowerment and individualism. Stereotypically women cook, clean, and attend to the children around the house; these typical stereotypes are found in Cinderella, Sleeping Beauty, and Snow White. In Disney films, the women start to become more individualized and empowered, similar i n Princess and the Frog-where she works hard to achieve her goals-, Brave-where she becomes her own person-, The Little Mermaid-who has different ideas for how she wants to live-, and Mulan- who challenges the idea of feminism-. In Disney’s big screen film, Mulan, both masculine and feminine stereotypes are reinforced and the resilience to break out these gender role stereotypes due to family dynamics. In the Disney film, Mulan, the reinforcement of masculine stereotypes and what it means/takes to become a man is developed throughoutShow MoreRelatedMovie Analysis : Mulan 2008 Words   |  9 Pages28 April 2017 Film Analysis-Mulan Little girls everywhere spend their childhoods watching the princesses portrayed in Disney movies, dreaming about the day they too will meet their prince charming. They see how Sleeping Beauty is woken up by a prince, Cinderella marries a prince, Sleeping Beauty turns a beast into a prince, and countless other instances of a girl just like them meeting their perfect man. Disney is infamous for their outdated illustration of gender roles. Mulan is one of the firstRead MoreConventional Gender Roles Are Embedded Into Our Stories Creating The Idea Of Life Essay1237 Words   |  5 Pagesafter† into the mix, creating the masculine prince who saves the princess or is arm candy at the end of the fairytale. While this format is much beloved by many including myself, there are many lesser known fairy tales which make important breaks in these gender norms. By looking under the surface one sees that The Twelve Dancing Princesses by Marianna Mayer breaks the â€Å"princess culture† gender roles, having strong women defying the rules as well as the â€Å"prince† undermining the classic notion of a heroRead MoreA Critical Analysis Of Disney s Mulan2002 Words   |  9 Pages Being True to Yourself: A critical analysis of Disney’s Mulan Disney has long been recognized as a studio that creates premium entertainment for the whole family. For decades, the classic fairy tales, told for centuries, were brought to life with beautiful artistic renderings that left audiences captivated in awe. As times changed Disney was challenged to tell new and diverse tales. In no movie is this more true than in the studio’s 1998 offering Mulan. The movie, written by Robert D. San SouciRead MoreThe Walt Disney Company and Disney Management25371 Words   |  102 Pagessteps to rectify immediate problems in 1992 by cutting rates at two hotels up to 25 percent, introducing some cheaper meals at restaurants, and launching a Paris ad blitz that proclaimed â€Å"California is only 20 miles from Paris.† A Real Estate Dream Come True The Paris location was chosen over 200 other potential sites stretching from Portugal through Spain, France, Italy, and into Greece. Spain thought it had the strongest bid based on its yearlong, temperate, and sunny Mediterranean climate, butRead MoreCase Studies67624 Words   |  271 PagesCase Studies C-1 INTRODUCTION Preparing an effective case analysis C-3 CASE 1 CASE 2 CASE 3 CASE 4 CASE 5 CASE 6 CASE 7 ABB in China, 1998 C-16 Ansett Airlines and Air New Zealand: A flight to oblivion? C-31 BP–Mobil and the restructuring of the oil refining industry C-44 Compaq in crisis C-67 Gillette and the men’s wet-shaving market C-76 Incat Tasmania’s race for international success: Blue Riband strategies C-95 Kiwi Travel International Airlines Ltd C-105 CASE 8 Beefing up the beefless

Astronomy 101 Exploring the Outer Solar System

Our final lesson in this part of Astronomy 101 will concentrate primarily on the outer solar system, including two  gas giants; Jupiter, Saturn and the two ice giant planets Uranus, and Neptune. Theres also Pluto, which is a dwarf planet, as well as other distant small worlds that remain unexplored.   Jupiter, the fifth planet from the Sun, is also the largest in our solar system. Its average distance is approximately 588 million kilometers, which is about five times the distance from Earth to the Sun. Jupiter It has no surface, though it may have a core composed of comet-like rock-forming minerals. Gravity at the top of the clouds in Jupiters atmosphere is about 2.5 times Earths gravity Jupiter takes about 11.9 Earth years to make one trip around the Sun, and its day is about 10 hours long. It is the fourth brightest object in Earths sky, after the Sun, the Moon, and Venus. It can be seen easily with the naked eye. Binoculars or a telescope may show details, like the Great Red Spot or its four largest moons.   The second-largest planet in our solar system is  Saturn. It lies 1.2 billion kilometers from Earth and takes 29 years to orbit the Sun. It is  also primarily a giant world of condensed gas, with a small rocky core. Saturn is perhaps best known for its rings, which are made of hundreds of thousands of ringlets of small particles. Viewed from earth, Saturn appears as a yellowish object and can be easily viewed by the naked eye. With a telescope, the A and B rings are easily visible, and under very good conditions the D and E rings can be seen. Very strong telescopes can distinguish more rings, as well as the nine satellites of Saturn. Uranus is the seventh most distant planet from the Sun, with an average distance of 2.5 billion kilometers. It is often referred to as a gas giant, but its icy composition makes it more of an ice giant. Uranus has a rocky core, completely covered with watery slush and mixed with rocky particles. It has an atmosphere of hydrogen, helium, and methane with ices mixed in. Despite its size, Uranuss gravity is only about 1.17 times that of Earth. A Uranus day is about 17.25 Earth hours, while its year is 84 Earth years long Uranus was the first planet to be discovered using a telescope. Under ideal conditions, it can barely be seen with the unaided eye, but should be clearly visible with binoculars or a telescope. Uranus has rings, 11 that are known. It also has 15 moons discovered to date. Ten of these were discovered when Voyager 2 passed the planet in 1986. The last of the giant planets in our solar system is Neptune, fourth largest, and also considered more of an ice giant. Its composition is similar to Uranus, with a rocky core and huge ocean of water. With a mass 17 times that of Earth, its volume is 72 times Earths volume. Its atmosphere is composed primarily of hydrogen, helium, and minute amounts of methane. A day on Neptune lasts about 16 Earth hours, while its long journey around the sun makes its year nearly 165 Earth years. Neptune is occasionally barely visible to the naked eye, and is so faint, that even with binoculars looks like a pale star. With a powerful telescope, it looks like a green disk. It has four known rings and 8 known moons. Voyager 2 also passed by Neptune in 1989, nearly ten years after it was launched. Most of what we know was learned during this pass. The Kuiper Belt and Oort Cloud Next, we come to the Kuiper Belt  (pronounced KIGH-per Belt). Its a  disk-shaped deep-freeze containing icy debris. It lies beyond the orbit of Neptune.   Kuiper Belt Objects (KBOs) populate the region and are sometimes called Edgeworth Kuiper Belt objects, and sometimes are also referred to as transneptunian objects (TNOs.) Probably the most famous KBO is Pluto the dwarf planet. It  takes 248 years to orbit the Sun and lies some 5.9 billion kilometers away.  Pluto can only be seen through large telescopes. Even the Hubble Space Telescope can only make out the largest features on Pluto. Its the only planet not yet visited by a spacecraft. The  New Horizons mission  swept past Pluto on July 15, 2015 and returned the first-ever closeup looks at Pluto, and is now on its way to explore MU 69, another KBO.   Far beyond the Kuiper Belt lies the Oà ¶rt Cloud, a collection of icy particles that stretches out about 25 percent of the way to the next star system. The Oà ¶rt Cloud (named for its discoverer, astronomer Jan Oà ¶rt) supplies most of the comets in the solar system; they orbit out there until something knocks them into a headlong rush toward the Sun.   The end of the solar system brings us to the end of Astronomy 101. We hope you enjoyed this taste of astronomy and encourage you to explore more at Space.About.com! Updated and edited by  Carolyn Collins Petersen.

The Effect of Gender on Consumer Behaviour Free Essays

string(53) " influence students fashion decisions and purchases\." Introduction Consumer behaviour patterns are influenced by the culture, the psychology, the social and financial status of the person making a shopping excursion. The success or failure of the venture is affected by when, where, how and why people make the decision to go shopping. This report investigates the differences between the genders when fashion buying decisions are made. We will write a custom essay sample on The Effect of Gender on Consumer Behaviour or any similar topic only for you Order Now It seeks to determine if there are basic influences affecting choice. Are they persuaded by advertising in magazines or on televisionDo their friends or celebrities have an influence on their decisionDoes their social life play a part? Consumer behaviour is the study of why, when, where, and how people either do or do not buy products. It blends fundamentals of psychology, sociology, cultural experience and economics. This report covers an investigation into understanding the gender related buying decision making process, It seeks to find an answer to the question, why do ladies enjoy shopping and spending money and men do notThe survey also sought to confirm that women make more shopping visits then men and spend more money than men at that shopping. There are a number of additional factors which could also affect consumer behaviour, shopping enjoyment and spending, these could not all be included in the questionnaire, due to size and time constraints. Brand loyalty and advertising psychology, peer pressure relating to fashion and design, competition between brands and shops, and price, are all factors which affect the choice of fashion eventually made. Does a pair of jeans bought from the local market, against a pair of designer jeans from a designer boutique; really make any difference when all you are doing is studying. The other main factor is the internet and the numerous ways of perusing the latest design fashions and the ease of buying them. Historically men have had a dislike of buying trips[1], since emancipation women have taken on the purchasing role [2], buying the clothes, toiletries etc. For the man. The fashion explosion of the 60’s, 70’s and 80’s with rock and roll, punk and boy bands moved that shopping trend back to the male. The substantially increased numbers of the female university population over the same time frame held the balance. However the internet, releasing the man from shopping trips and making available a whole and constantly changing choice of fashion products could well now have quite a different result if this survey was repeated in 3 to 5 years. Literature Review This report examines the effect of gender on consumer behaviour and the consequence those influences has on fashion choices. It analyses data from questionnaires to determine the influence of free time activities and the role of celebrities in the decision making process. In an article published in 2001 Otnes C.[3] States that she believes â€Å"Shopping is also increasingly recognized as contributing to the creation of self-identity of men and women and that it is possible for a man to simultaneously engage in consumer behaviour and maintain his masculine identity.† Otnes’s theory is that shopping for fashion is no longer seen as a female prerogative, there is no longer a stigma involved in men choosing fashions. She believes that this behaviour improves the self esteem, self expression and confidence of men. The feminist view of consumer behaviour and fashion is explored by De Grazia, Victoria. Furlough, Ellen. (1996) they write that; â€Å"Fashion codes and beauty standards are denounced as akin to purdah, footbinding or the veil – public sexual impositions on women, which, beyond domesticating women’s drive towards liberation, constrain them physically and violate their authentic selves. The other side argues that mass consumption liberates women by freeing them from the constraints of domesticity.† They hypothesise that pre emancipation, men controlled the finances and determined the shopping list. Since emancipation, this has changed, along with the greater numbers of women seeking university education and equality in employment and financial control. In a paper on gender related advertising published in Academy of Marketing Science Review, Putrevu S[4]. (2001) argues that wide advertising implications follow from the differences between genders. He believes, after observation that men, through pictures and music, benefit from nonverbal reinforcement of the verbal product message built into an advertisement. He believes that direct verbally descriptive messages carry more impact for the female. He goes on to suggest that â€Å"The rather strongly held gender identities suggest that appropriately targeted gender advertisements might be quite effective† This author believes that this marketing philosophy is very apparent in the design and targeting of fashion retail marketing and the role celebrities play in those adverts. In a wide ranging study on gender behaviour titled in 2007, â€Å"Men Buy, Women Shop,† researchers at Wharton’s Jay H. Baker Retail Initiative[5] and the Verde Group[6], a Toronto consulting firm, determined that women responded more positively than men to personal communication with sales associates. Men were more likely to react to more practical aspects of the experience, such as good parking, the length of the checkout line whether the item they came for was in stock. Some quite emotive phrases are used throughout the literature available on consumer behaviour Jennifer Waters[7], in an article in MarketWatch (2006) believes that â€Å" Men are on a mission, women on an adventure when shopping.† Paula Courtney[8], president of the Verde Group talks about â€Å"hunters vs. gatherers† this phrase was published in a paper titled â€Å"Men buy, Women Shop† (2007) According to Wharton marketing professor Stephen J. Hoch, gender behaviour when shopping, reflects differences throughout many aspects of life. â€Å"Women think of shopping in an interpersonal, human fashion and men treat it as more instrumental. It’s a job to get done,† he believes that the data available has implications for retailers marketing policies so they can design and develop a more segmented approach to building and maintaining loyalty among male and female customers. Recognising the large numbers of potential buyers involved based at universities[9], Cosmopolitan Magazine has devoted a whole section to influence students fashion decisions and purchases. You read "The Effect of Gender on Consumer Behaviour" in category "Essay examples" Their February 2011 edition offers discounts for students, 20% off specific lingerie items, a student shopping soiree, 10 ways to save money at university and 30 days of Fashion and Beauty to come. The Cosmopolitan magazine is totally female orientated, covering fashion in clothing and toiletries. The Sunday Times however caters for all genders in their weekly fashion section. Their February issue has an article headline â€Å"Combine cut-price student fashion with cool†, this offers tips for obtaining bargain outfits without damaging your credibility. The OK magazine takes the use of celebrity marketing to the extreme; the whole content is built around celebrity fashion and influences, mainly female but with the odd male celebrity article inserted. The shelves of magazine shops are literally full of female biased fashion periodicals with basically no male orientated publications, except for ‘pin up’ magazines. Confirming the results of the questionnaire and the gender which is most influenced by celebrity marketing. Methodology The purpose of this study was to examine whether there were basic differences in the gender behaviour of students, when choosing items of fashion. It also looked at the influences of celebrities in fashion advertising and whether this had a bearing on the choices made by the students. To obtain the information from which to draw conclusions, a questionnaire was designed and given to the 10 male and 10 female students, all in a relatively small age group, to eliminate any age influences. The procedure involved the right to withdraw and confidentiality related to the data was explained to each participant. It was decided to use questionnaires rather than aural interviews to gather the data, because this author felt that the data would be easier to obtain and collate and then be easier to represent in graphical format. Interviews are normally held at a pre-determined time and place, with the interviewer completing a form based on what the respondent says. Questionnaires usually consist of short closed ended questions, whilst interviews are often broad open ended ones. Questions 1 and 2 were age and gender identification. The gender split had been pre-determined and the age range was chosen to narrow the attitudes and fashion parameters of the participants. In a small sample of this size the input of an older student, with different fashion perceptions, could have serious effects on the data integrity. Question 3 asks how often the students were inspired in their fashion choices by a celebrity look. This question was the first related to the influence of celebrities in both a passive i.e. Advertising and non-passive role i.e. Television shows. Question 4 examines the free time activities of the two genders. Did they mirror each other or were there marked differences and could the responses to this question be significant in consumer behaviour. Questions 5, 7 and 8 were all celebrity biased. What influence did the participants think a celebrity had on themIf they had money to spend, would that be affected by the influence of a celebrity and how did they get in touch with the world of the celebrity. Question 6 asked the question, where did they get their fashion tips from? Results and Discussion The results of this survey[10] illustrate some quite interesting deviations between gender Behaviour and their attitudes to fashion purchasing. The age ranges were almost identical, 18 out of the 20 students questioned being between 18 and 23 years old. It can be assumed therefore that these students are spending time away from home for the first occasion, preparing for their adult life, living without help, making their own budget decisions but having the community and peer pressure of their fellow undergraduates. The answers to question 3[11] in that 70 % of the men surveyed seldom or never were inspired by a celebrity look, whereas 90 % of the ladies were, sum up the basic differences in consumer behaviour as highlighted by Wharton[12] that â€Å"Men buy, Women Shop† and that women visit shops, not only to purchase goods but equally to enjoy the experience. From question 4, it can be seen that one third of the ladies spent their spare time shopping, against one third of the men being involved in some sporting activity. It is also interesting that none of the ladies listed, used their computer as a free time activity but 40% of them, answered later, that they kept in touch with the celebrity world online and 60% of them got their fashion tips online. Questions 7 and 8 relate to favourite celebrity influences with a substantial majority of ladies saying they were positively influenced, whilst the men were the opposite. This was mirrored in a question relating to having ?1000 to spend, would they spend the money on a celebrity’s productThe majority of ladies saying yes, the majority of men, answered no. In hindsight there were a few more questions which would have improved the data information. A question on their fashion definition would have been useful; was it clothing, footwear or toiletries. How was the shopping done; physical visits, catalogues, television, charity shops, the internetHow often did they goHow much money, as a percentage of their income did they spend? Conclusion The data from the questionnaires confirmed a number of things relating to the original hypothesis, which was to determine whether there was a difference in consumer behaviour relating to fashion, between the genders and if so what were the influences? The differences were quite specific and at different ends of the available answers. Female students were very inspired by a celebrity look whereas men were not. In today’s enlightened society where all sexes took an interest in fashion, cosmetics and appearance, this cannot be attributed just to a basic desire to look and smell nice. This author believes the main influence in this area is the ease of use of internet shopping, where access to the latest designs, bargains, outlets of female fashion is instantly available at any time of the day or night and with, in most cases, next day delivery. From the questionnaire responses 75% of the women replied that they got fashion information from the television or the internet as against 35% for men. This is quite surprising when it is set alongside the results that show 35% of the men get their fashion tips from magazines but only 10% of the women did. However the answer to this apparent anomaly is the availability and design of onli ne magazines which are as colourful and full of adverts, articles and photographs as the paper version. They are mainly free to access with but as in the case of Cosmopolitan magazine some months out of date. A more traditional response was that 70 % of the women would spend ?1000, if they had it, on a celebrity’s product, against 80% of the men who would not. Considering that this author believes there are few fashion items available, for both genders, which are not celebrity endorsed, then it would be interesting to determine where the male ?1000 would be spent. This report is about consumer behaviour and the influences of celebrities on the fashion perceptions of different genders. In a report issued in 2004 Bakewell, C. Mitchell, VW[13] stated that they believed that: â€Å"The neglect of men in consumer decision making research is lamentable†. They point out that men make up a significant shopping group and will make dissimilar shopping decisions to women. They argue that retailers should appeal to their male customers, by improving the competence of the processes and value perceptions, associated with the shopping experience. In other words ‘overcome traditional male hostility’. Once again the results of the questionnaire confirm this. Men do not like shopping trips ‘per se’ and see them as a chore and an experience to be avoided. Only 10% of the men responded that they went shopping in their free time. In conclusion the evidence obtained from the survey showed quite different consumer behaviour between the genders especially relating to the influence of celebrities. Men had different communication avenues to fashion tips and celebrities, allowing those celebrities to have little or no influence on their consumer decisions. Women took far more interest in celebrity influences and were prepared to be persuaded by the celebrities’ attitude. The role of the internet is interesting, the results showing far more interaction between online uses by women than men. Equally the past relationship with parents was interesting, showing that neither gender was influenced at all, as far as fashion tips, by their parents. The conclusions are that celebrity involvement, either by magazine, online, advertising, television shows or shop fronts does influence the consumer behaviour of women in relation to fashion but not men. How to cite The Effect of Gender on Consumer Behaviour, Essay examples

Information System Samples for Students †MyAssignmenthelp.com

Question: Discuss about the Information System and Technology. Answer: Information System is young field which is expanding rapidly. It is rapidly expanding boundaries putting emphasis on assimilating new topics all the time (Orlikowski et al.2016). The information systems dynamic nature usually calls for a focus shift with regards to the effort in order to address the plethora of issues which requires a varied combination of models, methodology and paradigmatic approach. It makes it very difficult for the researchers to keep track of the major research trends and issues because of the fields diverse and rapid expansion in every sphere of implantation. Information system with lime light on business transforming helps in emerging mobile digital platform, growing business with the use of big data as technology. Global opportunities can also be implemented through the use of internet which has drastically reduced the cost of operating system with regards to the global field, increase in foreign trade and outsourcing. Information technology can help in growing interdependence between ability to use information system and the ability to achieve corporate goals (Aykin 2016). Firms invest heavily in the information system to achieve six main strategic business objectives for example to gain competitive advantage, improve decision making, customer and supplier intimacy and survival. There are many tools in order to implement the information technology. The tools can be used according to the requirement of the specific person implementing it. Meta analysis is a useful tool which can be used to capture the information that is usually used to seek information to generate and future analyze it (Galer et al.2016). References Aykin, N. ed., 2016. Usability and internationalization of information technology. CRC P Galer, M., Harker, S., Ziegler, J. and Galer, M. eds., 2016. Methods and tools in user-centred design for information technology (Vol. 9). Elsevier. Orlikowski, W.J., Walsham, G., Jones, M.R. and DeGross, J. eds., 2016. Information technology and changes in organizational work. Springer.